Country Scents Candles (CSC) is a U.S.-based company specializing in soy-based candles, wax melts, and home fragrance products. Founded in 2016, the company uses a direct-selling model, which means you can buy products directly from individual sellers, or even join as a distributor to sell them yourself.
Product Overview Country Scents Candles offers a range of candles and wax melts made from 100% soy wax, a key selling point due to its eco-friendly and clean-burning properties. Customers and distributors alike appreciate the strong and varied scent offerings. Popular fragrances include Dragon's Blood, Citrus Slices, and Cotton Candy, with many users praising the long-lasting scents and their ability to fill a room. However, a few customers noted that while the candles smell fantastic in the jar, the scent throw can sometimes be less powerful when burning (Shop).
The Business Model CSC operates as a multi-level marketing (MLM) company, meaning individuals can sign up as distributors to sell products and recruit others into their team. The company offers three levels of membership, starting from an Executive Consultant to Director, each requiring specific sales and recruitment benchmarks to achieve. CSC provides several starter kits that range from $99 to $199, which include candles, wax melts, catalogs, and training materials to help new distributors get started.
Pros of Becoming a CSC Distributor
- Affordable Start-Up Cost: CSC's starter kits are reasonably priced compared to other MLM companies, making it accessible to those looking to start a small business.
- Quality Products: Distributors can confidently promote CSC products, knowing they are soy-based, clean-burning, and made with natural ingredients.
- Generous Commissions: CSC offers between 25-50% commission on product sales, which is competitive in the MLM space.
- Support and Training: CSC provides free training resources, marketing materials, and an online platform for managing sales and team members.
Cons of Becoming a CSC Distributor
- Limited Income Potential: While CSC offers a legitimate way to earn, some distributors have pointed out that unless you're able to recruit a strong team, the income potential can be limited. As with many MLMs, financial success often relies on recruitment rather than just product sales.
- Scent Strength Issues: A few distributors and customers have noted inconsistent scent throw when burning the candles, which could make it harder to convince repeat customers.
- Active Selling and Recruitment Required: The MLM model necessitates constant effort to sell products and recruit new team members. For those uncomfortable with direct sales or recruiting, this can be a significant drawback.
What Customers and Distributors Say Many users have praised the variety and quality of scents, with one reviewer mentioning, “I love the variety of wax melts. The scents are strong but not overpowering, and they last longer than most other brands”. On the other hand, some reviews pointed out that the company’s heavy reliance on MLM tactics like cold messaging can be off-putting: “I wasn’t comfortable with the recruitment aspect, and it became more about bringing in team members than selling products.
Conclusion Country Scents Candles offers high-quality, soy-based candles that have garnered positive reviews for their scent variety and eco-friendly appeal. As a business opportunity, CSC is ideal for those who enjoy direct sales and are interested in earning through both product sales and team-building. However, the MLM model may not be for everyone, and potential distributors should be aware of the effort required to see significant income.
Overall, CSC can be a great choice for candle lovers who want to sell a quality product, but it’s important to approach the business opportunity with realistic expectations.