Longaberger Company Review: Is It the Right Fit for You?
If you’ve been searching for a unique business opportunity in the home décor and lifestyle industry, chances are you’ve come across Longaberger. Famous for their handcrafted baskets, Longaberger has evolved over the years, expanding its product line to include a variety of home goods, décor, and lifestyle products. But what’s it like to be part of this iconic brand? Let’s dive in to see what Longaberger offers, along with insights from real members who’ve shared their experiences.
What is Longaberger?
Founded in 1973, Longaberger became a household name thanks to its beautifully crafted baskets. These products, made in the USA, became a staple for collectors and home organizers alike. Over time, the company expanded its offerings to include other home essentials like pottery, kitchenware, and seasonal décor.
Today, Longaberger operates under a direct sales model, giving individuals the chance to earn income by selling products and building their own team of sales representatives. Their business opportunity is particularly appealing to those passionate about home design and entrepreneurship.
How Does the Business Model Work?
Longaberger uses a social selling model where members, called Home & Life Stylists, promote products through personal networks, social media, and even in-home events. Stylists earn commissions on their sales and additional bonuses for recruiting and mentoring new team members.
The company provides tools and resources, such as a personalized website, marketing materials, and access to training sessions to help members succeed.
Pros of Joining Longaberger
- Established Brand with High-Quality Products
Longaberger's products are known for their durability and craftsmanship. Many customers trust the brand, making it easier for Stylists to make sales.
“I’ve been a fan of Longaberger baskets for years, so joining the company felt like a natural step. My customers love the quality and the story behind each product,” shares one Stylist in a YouTube testimonial. - Flexible Working Environment
You can work as much or as little as you want, making this a great side hustle or full-time job depending on your lifestyle.
“I love that I can work around my family’s schedule. The flexibility is a game-changer,” says another Stylist in an online review. - Supportive Community
Many Stylists appreciate the supportive environment Longaberger fosters. Members often mention the camaraderie and encouragement they receive from fellow Stylists.
“It feels like I’m part of a big family. There’s always someone willing to help or offer advice,” comments one Stylist on a company forum. - Creative Outlet
Selling Longaberger products allows you to tap into your creativity, from curating home displays to organizing events. Many members find this aspect of the business enjoyable and fulfilling.
Cons of Joining Longaberger
- High Initial Investment
To become a Stylist, there is an upfront cost to purchase a starter kit. Some members feel this can be a barrier, especially for those new to direct selling.
“I hesitated because of the startup costs, but I eventually decided it was worth the investment,” shares one member on a review site. - Sales-Driven Nature
As with any direct sales business, success depends on your ability to make consistent sales and recruit new members. This can be challenging, especially for those without a strong personal network.
“It’s not as easy as it looks. You have to really put in the effort to see results,” notes one YouTuber who chronicled their Longaberger journey. - Market Saturation
In some areas, there may be a lot of competition, which can make it harder to find new customers.
“There are quite a few Stylists in my area, so I have to get creative with how I promote my business,” says one reviewer. - Commission Structure
While commissions can be rewarding, some Stylists feel the payout is not always proportional to the effort required, particularly in the early stages.
“You really start to see better returns once you’ve built a team, but getting to that point takes time,” explains a Stylist in an online testimonial.
What Real Members Are Saying
Here’s a snapshot of feedback from actual Longaberger Stylists:
- “The training and resources are excellent. I felt prepared to start selling right away.”
- “I love the products, and it’s easy to sell something you’re passionate about.”
- “Recruiting can be tough, but once you find your groove, it’s a rewarding experience.”
Is Longaberger Right for You?
Longaberger offers an opportunity to turn your love for home décor into a business. With an established brand, high-quality products, and a supportive community, many find it a rewarding endeavor. However, it’s important to weigh the challenges, such as initial costs and the effort required to succeed.
If you’re passionate about home design, enjoy connecting with people, and are ready to put in the work, Longaberger could be a great fit for you. Before joining, consider speaking with current Stylists to get a better sense of what to expect.
Final Thoughts
Joining Longaberger is not a get-rich-quick scheme, but for those who are dedicated and enthusiastic, it can be a fulfilling way to earn extra income and express your creative side. Whether you’re hosting product parties or sharing your favorite items online, the flexibility and potential for growth are definitely appealing.